Passenger Car
Kia Optima
Dynamically advanced
Statement by the Jury
The dynamic and sporting appearance of the Kia Optima design idiom fascinates at first glance. With carefully crafted and matching design elements, the design of the predecessor model had already managed to set new quality standards. The current Kia Optima successfully expands this aesthetic and perfectly satisfies the high expectations of the target group. It thus incorporates an inherently consistent further development.
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Manufacturer:Kia Motors Europe GmbH, Frankfurt/Main, Germany
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In-house design:Kia Design Center Europe