Exhibition Design

IKEA Pop-up Hotel

The goal of this project was to push the boundaries of conventional brand collaboration by creating an interactive showcase of innovative lifestyle solutions. The location for the “IKEA Pop-up Hotel” was a historic urban neighbourhood in the city of Taipei, Taiwan. Nine rooms on the third floor were designed to take a creative approach to meeting the specific household needs of families in different phases of life. These spaces were not just static exhibits of products. Rather, they were available as accommodation during the event, allowing guests to enjoy the rooms privately and at their own pace.

Red Dot

Credits

Client:

IKEA Taiwan, New Taipei City, Taiwan
Design:

Smig Creative, Taipei City, Taiwan
Project Team:

Tao-Yi Pan (Creative Direction) Wen Jiun Chiu (Project Management) Yi-Ping Pan (Visual Design) Hao Chiang Chen (Visual Design) Ying-Ching Li (Customer Advisory Service) Young-Enn Wang (Interior Design) Yan-Rong Lu (Decoration Design) Shih-Ti Kao (Account Management)