Food Packaging

eicare eggs

The aesthetics of this packaging design is rooted in the free-range farming culture of eicare. The main illustrations feature chickens as protagonists and communicators of the farming practices. Playfully looking at each other, two illustrations interact, while the text flows in handwritten typography, thus indicating the humane values of the brand and completing the composition. As the chicken is the protagonist, various complementary illustrations highlight the quality of the product and the general feel of the eicare farm.

Red Dot

Credits

Art Direction:

Marios Georntamilis
Design:

Beetroot Design Group, Thessaloniki
Client:

Barone Food AG, Wohlen
Creative Direction:

Alexis Nikou

www.fffood.ch
www.beetroot.gr

Others interested too

Bjana Quatro

Client: Vinska hiša Bjana, Dobrovo v Brdih, Slovenia

Qian’s TCM

Client: Jiangsu Hejiantang Pharmaceutical Co., Ltd., Shanghai, China

Greek! – Yogurt Brand

Client: DONGWON F&B, Seoul, South Korea