Client: muehlhausmoers corporate communications GmbH, Berlin, Germany
ATLAS – Das Magazin von Gebrüder Weiss
ATLAS is the B2B customer magazine of the Gebrüder Weiss logistics firm and is inspired by an interest in processes that go beyond the obvious. Issue 13 / 2019 deals with the topic of “normal” and focuses on the everyday and the unremarkable. Both the semantic meanings of “normal” and the creative application of the term are explored in the 92-page bilingual edition. As a rule, people consider what they know to be normal. But what is considered normal varies from generation to generation, from culture to culture. The magazine is distributed in the 30 countries in which the company has subsidiaries.
Credits
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Client:Gebrüder Weiss Gesellschaft m.b.H, Lauterach, Austria
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Design:Groothuis. Gesellschaft der Ideen und Passionen mbH, Hamburg, Germany