Wilkhahn, an old-established producer of office furniture in Germany, wanted to increase its appeal to architects and designers by showcasing its products effectively in a brochure. Therefore, the concept for a virtual workplace and context-oriented storytelling was created by means of a fictional Danish publisher located in Copenhagen’s district Nordhavn. Based on Human Centricity, the spatial and interior design is influenced by its surroundings in terms of content and aesthetics. Various scenarios illustrate the furniture’s ergonomic and functional strengths, focusing on the people, their needs and the connection between the inside and outside world.
Credits
Client:
Wilkhahn, Wilkening+Hahne GmbH+Co.KG, Bad Münder, Germany
Design:
1zu33 GmbH, Munich, Germany
Project Team:
1zu33: Hendrik Müller (Art Direction)
Georg Thiersch (Art Direction)
Felix Stadie (Design)
Jana Thiemann (Design)
Eva Eberlein (Project Management/Design)
747 STUDIOS: Pia Ortmann (3D Visualisation)
The Subdivision: Marcus Büttner (3D Visualisation)