Smart Home Solution

Panasonic MirAIe

The Panasonic MirAIe smart home solutions aim to motivate even passive users by empowering them through an intuitive, gradual interface. The challenge is to offer a connected experience with a focus on engaging visual elements. Users are introduced to basic functionality and then slowly graduate to more complex functions like automation, sleep cycle, troubleshooting or data analytics. The concept is a seamless transition from object-based to digital experiences, while avoiding a steep learning curve.

Red Dot

Credits

Client:

Panasonic India, Bangalore, India
Design:

Analogy, Bengaluru, India
Project Team:

Analogy: Vyasateja Rao (Creative Direction) Joel D’Silva (Digital Concept) Arun Kumar (Digital Concept)

Panasonic: Manish Mishra Anurag Shrivastava