Corporate Identity

KASHA playing zone

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Kasha is a playing zone for kids, equipped with interesting and trendy toys. It is a space for children to romp around, make up new games and enjoy childhood. The name Kasha, which literally means cereals, is also a synonym for jumble in the Ukrainian language. In order to underline the creativity of children, the logo features an abstract collage of differently coloured areas. Every single letter captures attention and is based on a creative collection of various graphic elements. Their deliberately chaotic arrangement characterises the overall dynamic appearance – down to the interior design.

Red Dot

Credits
  • Client:
    KASHA playing zone, Kyiv, Ukraine
  • Design:
    LLIWELL branding agency, Kyiv, Ukraine
  • Project Team:
    Glib Kaporikov (Creative Direction) Nonna Starushchenko (Art Direction) Dima Muzychenko (Head of Design) Daria Sukhova (Graphic Design) Arina Lukovina (Image Editing)
KASHA playing zone
KASHA playing zone
KASHA playing zone

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