Covestro Fair Stand K 2019

The holistic concept of this brand presence for the company Covestro at the trade fair “K” in Düsseldorf, Germany, placed people and materials centre stage. The aim was to convey the brand values of curiosity, courage and diversity. In order to make these values tangible, smart digital and interactive elements were incorporated, as well as an augmented reality show on the UN’s sustainable development goals, to which Covestro has committed in various projects. The core element was a large “Talk Area” focused on the presenta-tions by experts and on the company’s partners.

Red Dot

Credits

Client:

Covestro Deutschland AG, Leverkusen, Germany
Design:

Uniplan GmbH & Co. KG Cologne, Germany FIELD.IO Berlin GmbH & Co. KG Berlin, Germany NSYNK Gesellschaft für Kunst und Technik mbH Frankfurt / Main, Germany Walbert-Schmitz GmbH & Co. KG Aachen, Germany smd + partner Aachen, Germany LK AG, Essen, Germany